The programme takes participants through the full analytical chain, from collecting and cleaning banking data to producing an argument that a management committee will accept.
Query writing and data structuring are practised on realistic banking material, alongside the indicators that matter in a retail and corporate bank. Participants then move to segmentation, scoring and simple predictive work, with an emphasis on knowing when a model is good enough.
The final sequence deals with visualisation and with presenting findings concisely to non specialists. Participants leave able to turn raw data into a decision that someone acts on.
Who it is for
Analysts and business staff who work with banking data and reporting.